FullSizeRender-12Now // Gavin Turk // Somerset House

7,375,694,298. This number blazes in neon red lights above the entrance to the West Wing of the Somerset House in London. What is its significance? Is it a telephone number? A number of days? A symbolic number? I don’t have a clue. Do you? The juxtaposition of contemporary art on a classical building provides for an interesting commentary as you enter the West Wing entrance.

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